Client stories
Real medspa owners. Real numbers.
For US medspas + aesthetic clinics
A consultation engine for medspas.
Maalibu turns cold traffic into booked treatments. No vanity dashboards, no recycled playbooks — a growth system built for how aesthetic patients actually decide.
Apply for partnership
30-minute callNo slidesNo fee
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Glow AestheticsRadiance Med SpaAura AestheticVitality WellnessLumen Skin LabBloom Med SpaGlow AestheticsRadiance Med SpaAura AestheticVitality WellnessLumen Skin LabBloom Med Spa
Most medspa marketing wasn't built for the aesthetic patient journey — it was built for chain franchises.
Side by side
Same clinic. Two different worlds.
Tap a column to focus it. The difference isn't tactical — it's structural.
Generic agency
The old way
- Same playbook for dentists, gyms, and Botox bars
- One generic ad creative across every treatment
- Dashboards full of clicks, zero booked treatments
- Cold leads ghost before the first consult
- Account manager you meet once, never again
Maalibu
The new way
- A system built only for US medspas + aesthetic clinics
- Treatment-specific creative tested every week
- Dashboards tied to booked treatments + LTV
- Nurture sequences built for aesthetic decision cycles
- Senior strategist on a live weekly call
Category by category
Where every medspa gets it wrong — and what we do instead.
Strategy
ThemOne playbook applied to every clinic that can pay the retainer.
UsMedspa-only positioning · injector-owned vs chain · local market mapped.
Funnel
ThemSingle landing page · same form for Botox and CoolSculpting.
UsTreatment-specific funnels · 4-7 touchpoints before consult ask.
Ads
ThemBoosted Instagram posts · stock photos · interest-only targeting.
UsMeta + Google + TikTok · before/after creative tested weekly.
Reporting
ThemReach · impressions · vague "engagement" metrics.
UsBooked treatments · cost per qualified consult · LTV by treatment.
Onboarding
ThemSales call → contract → "we'll get back in three weeks".
UsDiagnose week · architect week · campaigns live by day 14.
Accountability
ThemMonthly PDF · junior account manager rotating quarterly.
UsWeekly live call · senior strategist · revenue-tied KPIs.
The Maalibu method
Four phases. Every one tied to a booked treatment.
Strategy, creative, paid media, and analytics — coordinated by a single team that lives inside the US aesthetic space.
- 01
Diagnose
We audit your funnel against real aesthetic patient psychology. Where intent leaks, where trust breaks, which treatment journeys are bleeding revenue.
- 02
Architect
Treatment-specific landing pages and nurture sequences — because a Botox seeker and a body-contouring buyer don't move the same way.
- 03
Compound
Paid traffic across Meta, Google, and TikTok plus an organic content engine. Cost per booked treatment drops month over month.
- 04
Iterate
Weekly strategist call. Real numbers, real conversations. You always know what's working and what we're testing next.
Words from the calendar
Clinics on what changed.
"Booked out 60 days in advance for laser. We had to hire a second injector just to keep up."
"First agency that understood injector-owned medspas don't market like franchise chains. Everything else clicked from there."
"Tripled monthly treatment bookings without doubling spend. We finally stopped depending on referrals."
By the numbers
0×
more booked treatments across active US medspa partnerships.
47% lower CAC · 90-day average to first ROI
How long until we see results?
Most medspas see qualified inquiries within the first 30 days and meaningful treatment volume by day 60-90. Weekly dashboards make progress visible from week one.
Do you guarantee bookings?
We don't sell guarantees — anyone who does is either lying or about to disappoint you. What we do guarantee: full transparency, a defined process, and weekly accountability against agreed KPIs.
What kinds of clinics do you work with?
US medspas, aesthetic clinics, dermatology practices, and injector-owned wellness studios doing at least mid-six figures and ready to scale. Best fit: clinics with at least one existing consultation funnel, even imperfect.
How is this different from other agencies?
We specialise. Aesthetic patients have unique decision cycles — shopping multiple clinics, weighing injector trust, reading reviews for weeks. Our entire system is engineered around that reality, not generic local service marketing.
What's the investment?
Engagements are structured per clinic based on market, scale, and ad spend. Full pricing on the strategy call, once we understand if we're a fit.
Do you handle HIPAA-sensitive treatments?
Yes. All client work follows HIPAA-aware practices — no PHI in ad accounts, compliant tracking, and segregated handling for any clinic dealing with weight loss, hormone replacement, or other regulated treatments.
Honest conversation
What you're probably thinking.
Every medspa owner shows up with these. Worth saying out loud before the call.
I've tried agencies before. They all promised the world.
Most agencies sold you a generic playbook with a medspa coat of paint. Maalibu was built from day one for US aesthetic clinics — different model, different accountability, different bar for what counts as a win.
My market is saturated. There are 50 medspas in my city already.
Saturation isn't your enemy — it's a signal of demand. Most clinics in your zip code are running the same ads to the same audience. Your unlock is positioning, not volume. We help you take the patients your competitors are losing.
I'm not technical. I can't manage another vendor.
You shouldn't have to. You're an operator and an injector, not a marketer. We handle creative, paid media, funnels, and reporting end to end. You take the weekly call and approve direction. That's the entire ask.
I'm too busy treating patients to think about marketing right now.
That's exactly when you should. Predictable patient flow means hiring help, opening days off the calendar, and reclaiming your time. Marketing isn't the side quest — it's the unlock that gives you the schedule you actually want.
What if it doesn't work for my clinic?
The application call is free. No slides, no pitch, no nurture sequence after. If we're not a fit, we'll tell you on the call and recommend what would actually help. Worst case, you walk away with a free audit of your funnel.
Let's talk
Let's fill your treatment calendar.
A 30-minute application call. No slides, no pitch. We'll review your funnel and tell you honestly if we're a fit.
What you walk away with
- An honest audit of your current funnel — where it leaks and why
- Your single biggest unlock — the one change worth doing this quarter
- A revenue projection based on your real numbers, not ours
- A direct fit/no-fit answer (no nurture sequence)
3 partnership slots open this quarter
30-minute callNo slidesNo pitchNo fee